1956 was a pivotal year for Perdeberg Cellar. Unusually heavy rains in the area resulted in a poor harvest for most of the farmers in the area and quality came at a premium.
Determined to continue producing top-class wines, Perdeberg appointed Mr Joseph Huskisson – our first full-time wine maker – to help modernise our winemaking methods. We became the second Cellar in South Africa to use cold fermentation and we imported other new technologies from Europe.
In 2005, Perdeberg entered the bottled wine market and we soon earned our stripes in the local and international awards arena.
More importantly, this bold step brought us in direct contact with our consumers – and also allowed us to develop an international distribution network within a short space of time. In line with our innovative spirit, our consumer communications have been at the forefront of technology.
Due to this initiative, our market understanding is working to the advantage of all our clients and as we grow with them, we aim to cement this relationship further.