Cape Town Art Fair 2014

South Africa’s Most Dynamic Art Fair

Building on the enormous success of the inaugural Cape Town Art Fair in October 2013 the organisers have wasted little time in setting the stage for Edition Two of this memorable art fair. They have chosen the most art and design focus month, February 2014, in Cape Town to host the Cape Town Art Fair and amalgamated with Perdeberg Wines to be the OFFICIAL wine partner. It will take place at the Pavilion at the V&A Waterfront from February 27 to March 1, 2014.

 

The Cape Town Art Fair will be held during an important time in Cape Town’s art and design calendar in the year that the Mother City been named the World Design Capital (WDC) of 2014. WDC is a biannual honour, awarded by the International Council for Societies of Industrial Design, to cities across the globe to show their commitment using design as a social, cultural and economic development tool. Cape Town is the design training hub of the country. It is the headquarters of most of the creative industry and the City of Cape Town has received many awards celebrating excellent design. The 2014 award year is an opportunity for Cape Town to showcase accomplishments in art, design and urban policy.

 

As Art Fair closes, Sovereign Donates Artwork to Zeitz MOCAA’s Permanent Collection from the Children of Africa

 

In closing the Cape Town Art Fair, the Chairman and Founder of The Sovereign Group, which sponsored the Fair, Howard Bilton said: “We asked children to put stickers next to their favourite artwork; the idea behind this was that Sovereign would then buy the kids’ most popular artwork. We decided to go a step further and offer the work as a donation to the permanent collection of Zeitz Museum of Contemporary Art Africa, which opens in 2016 at the V&A Waterfront. The children’s choice was a work by Jody Paulsen exhibited in the Brundyn + Gallery stand. As this piece was already sold, we will support the purchase of a new work by Jody Paulsen to be commissioned by Zeitz MOCAA.”

 

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Picture shows: Mr Howard Bilton – Chairman and Founder of The Sovereign Group

 

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Picture shows: Artwork by Jody Paulsen, the children’s favourite piece

 

Mark Coetzee, Executive Director and Chief Curator said: “The Trustees, Director and Chief Curator of Zeitz MOCAA are honoured to have this work included in Zeitz MOCAA’s collection. The work of Jody Paulsen is on our future acquisition list so this gift fits in perfectly with our collection strategy This painting will be named The Sovereign Art Foundation Children’s Choice (from the 2014 Cape Town Art Fair). Our curatorial team will work closely with the artist to ensure this commission is a museum quality piece to be held at Zeitz MOCAA in perpetuity. It is with the generosity of donors like Howard Bilton that Zeitz MOCAA will grow and fulfill its role in Cape Town, Africa and the World.”

 

The Sovereign Art Foundation raises money to support disadvantaged children using art as education, rehabilitation and therapy. In Asia, Sovereign has already raised over US$4-m and helped more than 12 000 kids. Through working with NGOs such as the Lalela Project in South Africa, the company is now committed to helping more and more disadvantaged children in Africa. When World Design Capital CEO, Alayne Reesburg spoke at The Cape Town Art Fair yesterday, she said that if you can’t feel that Cape Town’s time has come – signaled by the success of the Art Fair and all the other activities that are taking place in the City – then you would have to be living underground.

 

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Picture shows: World Design Capital CEO, Alayne Reesburg

 

The Cape Town Art Fair took place at the Pavilion, V&A Waterfront and was judged to be a resounding success by gallerists, artists, visitors and international art commentators. International art curator, Hans-Ulrich Obrist, who is considered to be one of the most powerful and influential people in art in the world, visited the Cape Town Art Fair and particularly enjoyed artist Josh Ginsburg’s special project, Language Games, which involved assembling a series of micro exhibitions. Presenting a diverse range of works loaned from galleries, private collections, friends, colleagues and the booths at the fair itself, the project engaged visitors in conversation sparked by the shifting combinations presented. Josh said he thinks that Hans-Ulrich Obrist probably also enjoys seeing art as a conversation.

 

Curated by Michaelis’s Prof Andrew Lamprecht and guest curator, Ernestine White, the Art Fair showcased over 34 leading SA galleries, including heavyweights Stevenson, Goodman and Everard Read, which displayed artworks by masters as well as a huge array of emerging talent from all over the African Continent. The fair was punctuated by a series of talks, debates, tours, book signings and even a special live performance by an Afronaut, portrayed by one of the country’s leading artists, Gerald Machona. Howard Bilton said that this Art Fair is bound to grow rapidly and his company has signed up to sponsor The Cape Town Art Fair for three years.

 

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Photo shows L to R: Guest curator, Ernestine White with her selected artist, Lyndi Sales at the Cape Town Art Fair this weekend

 

A sense of celebration pervaded the Art Fair and infected everyone involved. Some of the artists had fun designing some special cocktails for the Stevenson party which Copy Shop then created. The list included Athi-Patra Ruga’s Azanian Clutterfuck (using Jameson, vodka and rum) and Zander Blom’s untitled cocktail of just two shots of tequila, each of 25ml. At the Vernissage and VIP events on the evening prior to the Cape Town Art Fair opening, most of the artwork was sold. Director of Fiera Milano, which organized the Fair, Louise Cashmore says: “This just demonstrates the value, appeal and relevance of holding an Art Fair in this city. We should be showcasing our talent and Fiera Milano is very proud to be able to facilitate this important event and make it an annual fixture on the international art calendar.”

 

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The Cape Town Art Fair will take place again next February.
www.artfaircapetown.co.za

 

Another first was that, at the Art Fair in the Sovereign Kids Art Zone, there was a wall where people could stick money and confirm their support. Notes in their various denominations – R10, R20, R50 and R100 – were then duly posted by generous visitors to the Art Fair. The total value of this money was doubled by Arton Capital and is being dedicated to the Lalela Project in Hout Bay.

 

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ZEITZ MUSEUM OF CONTEMPORARY ART AFRICA

 

Zeitz Museum of Contemporary Art Africa (Zeitz MOCAA) is a new public not-for-profit cultural institution that focuses on collecting, preserving, researching, and exhibiting cutting edge contemporary art from Africa and its Diaspora. It is the first major museum in Africa dedicated to contemporary art. Zeitz MOCAA was established in 2013 through a partnership of the V&A Waterfront and Jochen Zeitz. The Zeitz Collection acts as the founding collection of the museum. Currently Zeitz MOCAA is housed at the Zeitz MOCAA Pavilion near the Bascule Bridge, V&A Waterfront. In 2016, Zeitz MOCAA will open in the transformed heritage listed Grain Silo complex, repurposed through a design by Heatherwick Studio, in the Silo District of the V&A Waterfront, Cape Town.

 

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By | 2014-03-19T13:27:06+00:00 March 19th, 2014|Perdeberg News|Comments Off on Cape Town Art Fair 2014